Success is the result of perfection, hard work, learning from failure, loyalty, and persistence. - Colin Powell

  • "I have had the pleasure of working with Peter Nasca for the past two years and have been amazed with the level of involvement he has with his clients.  Peter goes well beyond the traditional “PR Firm” job description and actively engages in advocating for his clients.  More importantly, he does whatever he can to help build the businesses of his clients by using his lengthy list of contacts and creativity to connect his clients with new opportunities."

    David Zwick -CEO and Founder of RedCap
  • "After dealing with thousands of PR people in my career, I can say with confidence that Peter stands out above the rest. He’s aggressive without being a pest and cooperative without being a pushover. He walks that fine line that many in the business seem to cross. Peter is also easily accessible when you’re on a deadline and always follows through with his promises. We need more guys like him!"

    Adam Kuperstein, Anchor NBC 6 & Co-host Kup and Crowder WQAM Sports Radio 560
  • "GTO was a struggling company, unknown and on the financial brink when Peter Nasca and I first met and I engaged his services. Through his guidance and counsel over 12 years, we grew to become the largest DIY gate opener company in the world. When the opportunity arose, he helped position us to be acquired by a large multi-national corporation for an excellent price. I credit much of our growth and success to Peter and his capabilities, and would look forward to working with him again in a heartbeat."

    Chuck Mitchell – Former CEO/Chairman of GTO, Inc
  • "Quite simply, Peter Nasca is the best media professional there is. His vast experience in all channels -- from broadcast to print to social --  provide a tremendous marketing value to any organization. Peter's efficacy and professionalism is second to none: he executes equally well on strategy and relationships to place, position and grow business. Our association has spanned 20 years and three ventures... his tenure is well warranted, and strongly recommended."

    Corrine Vitolo – CEO and Co-founder, SmartSports
  • "My association with Peter Nasca goes back more than 25 years to when I owned a 275 unit car detailing franchisor, Tidy Car.  After I sold it to Ziebart International, I was recruited and became CEO of Dryclean USA, which was then owned by British-based, Johnson Group, PLC.  Peter's efforts were very instrumental in helping us grow our franchises both domestically and internationally.  In 1999,  I co-founded MoreVisibility, and Peter was once again extremely helpful in branding us in the SEO/SEM space when few knew about the industry. He had an 11 year history of success with placements in such major publications as the New York Times, Wall Street Journal and Washington Post.  He's my go-to guy for PR."

    Dennis Pushkin – MoreVisibility (a 6-time INC. 500/5000 company)
  • "Peter Nasca and Persistence PR set the industry standard for professionalism, strategy and execution. The companies they work with, like ours, benefit from both their diverse set of skills and their difference-making relationships in every area of media."

    Michael Yormark – Former President/COO Florida Panthers Currently President of ROC Nation
  • Peter Nasca is one of the brightest, most creative, articulate and responsive individuals I have ever had the privilege of working with.  Throughout my 42 year career in the restaurant industry, I have had the opportunity to work with dozens of advertising, marketing and public relations firms and individuals, Peter Nasca simply stands out as the one who always came through for me, no matter the task he was presented with. Peter Nasca is a problem solver.  He is methodical in his thought process and he has never been too egotistical to say “I don’t know” should the rare occasion arise. In addition to being an honest and respected individual in the business community, Peter Nasca is also a warm, kind and sincere individual.  He is sensitive to the needs and feelings of other people and he is generous and ready to help those less fortunate than himself. I have worked with Peter for almost 20 years, and during that time Peter has played a significant role in both my personal success as well as the success of the projects we have worked on.  Peter is simply a rare individual who can be looked to, to always be there when you need him. This world would certainly be a better place if God has chosen to put more people like Peter on our planet!

    Donald Perlyn Executive Vice-President Nathan’s Famous, Inc.
  • As a TV anchor, reporter and talk show co-host, I’ve dealt with public relations people throughout my career. Peter Nasca is the real deal. I always knew that if Peter was calling, it was for a worthwhile client. He’s got the creative knack of figuring out the ‘angle’ that will sell his client’s product or service – to make it worthy of a news story or an interview segment. Peter is a ‘no-BS’ kind of a guy who you can count on – always!

    Bob Mayer Anchor/Reporter for WTVJ NBC / 1969 to 2010
  • Peter Nasca has rightfully earned a reputation as one of the best public relations counselors in the business.  He successfully combines a wealth of experience, from both the news side and the communication side, and delivers smart, strategic counsel to his clients.

    Bruce Rubin Founder RBB Public Relations and former partner
  • Peter Nasca's network of contacts with our local media guarantee great placement.  He's the consummate professional and a great guy to have on your team. I highly recommend Peter and his team.

    Tim Robbie – Former Owner Miami Dolphins/President Ft. Lauderdale Strikers
  • I have had the opportunity to know and to work with Peter Nasca for almost two decades. He is focused, creative, honest, loyal, dedicated and a consummate ethical professional. There are very few in this world like him. The world would be better if there was some way to clone him.

    Ron Book Attorney and one of the nation’s leading lobbyists
  • I've worked with Peter on client projects spread out over the last 20 years. His strategy, creativity and execution have always impressed me. As a bonus, he's fun and engaging to be around given his deep experience, connections and worldly intelligence.

    Mike Gibaldi, APR Account Manager, Business Wire – NIRI Chapter Officer – PRSA Chapter Officer
  • I have known Peter Nasca for over 20 years and have found his relationships in the media, along with his integrity, are second to none.

    Michael Landa – Executive Vice President, Aon Risk Solutions
  • "Their name is fitting, because Persistence PR is just that - dogged in their determination to get results. But Persistence PR is so much more. They are creative, thoughtful and sophisticated in their approach to getting your company exposure. But what makes them so great is that they are not just seeking any type of coverage - rather, their focus is on the kind that translates into an increase in your bottom line. What more could you ask for from a PR firm? Persistence PR gets my enthusiastic recommendation."

    Joshua Dubin, Esq., Founder and Principal of Dubin Research & Consulting
  • "Peter Nasca embodies a spirit of optimism and good energy. He has been engaging, timely, and fun to work with at our new winery Masút. I enthusiastically recommend Persistence PR!"

    Jake Fetzer, Co-Founder/Owner Masút Vineyard & Winery

Why Us

Why Us

We believe there are significant benefits to engaging our firm as your public relations counsel:
Our New Model

Our New Model

Persistence PR, LLC. has developed and utilizes a new model for doing business in the 21st Century. As you are aware, the way the business world functions has changed dramatically over the past few years.
About us

About us

Persistence PR, LLC. is a professional firm with more than a half-century of combined experience in all aspects of public relations, investor relations and marketing communications.

TEAM. with fantastic minds.

You can't hire any of these amazing professionals as employees, but you can employ their talents.

Dave Kustin
Dave Kustin
Todd Paton
Todd Paton
Susan Penrod
Susan Penrod
Bob Berkowitz
Bob Berkowitz

[ both past and present ]